BRAND STRATEGY + IDENTITY

Get the voice, the visuals, and the story that stick. Because solid brand foundations make copy easier to write, design smoother to deliver, and sales feel easy breezy.

This is for you if…

  • Your brand feels fuzzy, your elevator pitch drags on, and people nod politely but don’t really get it. We’ll sharpen your voice and visuals so what you do clicks instantly.

  • One campaign looks buttoned-up, the next feels scrappy, and nothing connects. Inconsistency kills trust. We’ll build the throughline that ties it all together.

  • When your services or goals evolve but your brand hasn’t caught up, you start to feel outdated fast. We’ll realign your story and style so they reflect where you’re headed, not where you were.

  • Launching a brand new thing? This is your chance to nail it from day one. Think voice, visuals, and strategy that set you apart… not just another logo in the crowd.

Our steps to finding your story

01. SHAPE THE STRATEGY

We start by digging deep—into your business, your goals, your audience, and your competitors. Through workshops, research, and a few bold questions, we uncover your spark to forge your brand strategy.

02. FIND THE WORDS

We take those insights and build your foundation: brand positioning, messaging, and voice guidelines that capture who you are and why people should care. This is where your verbal identity takes shape.

03. CRAFT THE LOOK

Once the words are locked, we layer on the visual identity—logo, colours, type, and design direction that translate your strategy into a look that’s instantly recognizable and true to your brand.

04. ASSEMBLE THE TOOLKIT

Finally, we bring it all together in a brand guide that’s actually useful. Not a doorstop document, but a living resource your team can use for campaigns, sales decks, onboarding, or whatever comes next.

“Outspoke has been an integral part of helping us establish a clear and credible presence in the market. From refining our brand to supporting ongoing marketing initiatives, their work has brought consistency, focus, and results. It’s been a valuable partnership.”

— CHRIS KING, VICE PRESIDENT + PARTNER

One step closer to your dream brand.